For this project, I took on the challenge of creating a promotional video for the Graphic Design course at Accademia di Comunicazione. As a solo endeavor, I was responsible for every aspect of the project, from ideation and art direction to design and animation.
The objective was clear: create a captivating and dynamic video that would showcase the essence of the Graphic Design course, highlighting both its creative and technical aspects. I wanted to craft a visual narrative that would appeal to prospective students by communicating the course’s unique approach to design education.
Drawing inspiration from the course’s blend of traditional and contemporary design practices, I developed a concept that combined bold typography with fluid, expressive animations. The video transitions smoothly between static and animated elements, giving life to the key messages while maintaining a clean and modern aesthetic. Each frame was carefully crafted to reflect the innovative spirit of the program, with a focus on clarity and visual impact.
Through this project, I was able to merge my skills in graphic design with my passion for animation, creating a promotional video that not only captured the essence of the course but also left a lasting impression on its audience. The final piece was a dynamic, engaging visual experience that reflected the cutting-edge nature of the Graphic Design course at Accademia di Comunicazione.
